It’s all in the details – successful campaign engagement
Articles, Blog, Infographics

It’s all in the details – successful campaign engagement

In our experience we have found that the devil is in the detail when it comes to successfully engaging customers with a multichannel campaign. Changes or alterations that could easily be viewed as minor can often dramatically improve engagement rates.   In the following infographic ‘Boost Your Campaign Engagement’ we examine the details that can […]

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Articles, Client Resources

Outsourcing Customer Contact Services

Outsourcing makes sense and is widely practiced by many organisations for all sorts of business processes.  However, within the payments industry, one area where outsourcing is not so readily embraced is that of merchant contact services and with good reason. One of the primary disadvantages of outsourcing this service is the lack of customer focus.   […]

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